Because the Internet has changed the way we buy and sell homes, most real estate professionals believe home staging is critical to selling success. Almost all home buyers begin their search online meaning sellers need to make a good first impression so potential buyers want to see their home in person. Hence, staging has taken the residential real estate industry by storm and many sellers are hiring professionals to help them make that first impression.
National Association of Realtors (NAR) President Chris Polychron says “staging is an excellent tool that can be used to give a home a little extra push for sellers... the impact it may have and the value it can bring is clear to both home buyers and sellers.”
Here is why, in spite of the extra cost, you might want to hire a professional home stager to help you sell your home.
Home Staging Facts and Data
Nearly all staging studies show that a staged home typically sells for a lot more money and sells in a shorter time.
What Home Staging Principles Are Most Important?
A Duke University survey rated the importance people place on staging principles and found that the ratings of buyers and sellers were almost exactly the same. On a scale of 1-7, the most important were:
In light of the statistics, it is crucial to make a strong first impression online and during viewings. Staging will help you do just that. Talk to your Real Estate Representative about a home staging strategy.
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